Say goodbye to frizzy hair that can't be tamed, and HELLO to defined, soft, and elongated curls! Cantu's Coconut Curling Cream is crafted with the award-winning formula of pure shea butter and essential oils that earned it the 2013 Best of the Best Award. The Coconut Curling Cream is one of Cantu's most popular hair styling products, loved for its thick consistency that defines curls without weighing hair down. The shea butter penetrates hair strands to provide complete moisture, and the essential oils add a natural shine to any style. Perfect on all curl patterns, this sulfate-free curling cream works wonders on TWAs and long, luscious curls alike, and reduces frizz to reveal strong, defined curls. This gluten-free curling cream contains no mineral oil, sulfates, parabens, phthalates, paraffin, or propylene-only the best ingredients for your beautiful, natural hair! To use, smooth the Coconut Curling Cream onto damp hair, section by section, beginning at the root and working toward the ends. Do not rinse. For best results, first wash with Cantu's Sulfate-Free Cleansing Cream Shampoo and follow with Cantu's Sulfate-Free Hydrating Cream Conditioner. Style as desired with Cantu's Coconut Curling Cream.